Born in the thick of ‘Generation-Z’, Lucy Deakin and producer Karl Ziegler are the quintessential pop duo; writing and recording everything from the latter’s bedroom.

Not to be marked simply as ‘bedroom pop’, the pair aspire to break the mould of the classic pop song formula with production values that stand up against some of their biggest influencers: the anthemic charm of Dua Lipa, Charli XCX's future-pop flavour, and the bold nature of Miley Cyrus.

Now boasting almost 1 million streams, Lucy’s music has already seen her receive substantial support from Spotify with editorial playlisting in New Music Friday UK, Fresh Finds: Pop, New Pop Revolution and Students’ Union. She has also been championed by BBC Introducing’s Rob Adcock since first uploading her music, with the presenter declaring her as one of his ‘Big in 2020’.